UA-8884037-5 Barbara NjaphaThe managing director of Performance Solutions Africa (PSA), a consulting firm in Durban that conducts performance enhancement interventions. Best practice programmes are offered to organisations in the private and public sectors, involving the training and coaching of leaders and managers. PSA's major focus currently is delivering school management programmes in the education sector, and to date these have been delivered in over 2000 schools nationally.BARBARA NJAPHA is the managing director of Performance Solutions Africa (PSA), a consulting firm in Durban that conducts performance enhancement interventions. Best practice programmes are offered to organisations in the private and public sectors, involving the training and coaching of leaders and managers. PSA's major focus currently is delivering school management programmes in the education sector, and to date these have been delivered in over 2000 schools nationally. On a day to day basis, Barbara is responsible for the overall management of the company, its people, and its functioning. She liaises with clients and the funders of projects and oversees the finances, marketing, new business, staffing, projects, and the developing of specific project reports. After matriculating from Igagasi High School in Umlazi, Barbara enrolled for a secretarial course at the Mangosuthu Technikon, as she lacked sufficient credits for university studies. Upon finishing the course, Standard Bank employed her, engaging her in their accelerated learning programme, which provided exposure to several banking functions. A year later she was accepted for the bank's "FTUS" scheme, whereby employees could attend university full-time. Due to her interest in people's behaviour, she enrolled for a B.Com (Industrial Psychology) degree at the University of Natal in 1995. Diverse experience After completing the degree, Barbara dealt with human resource (HR) matters ranging from training to industrial relations. At the end of 2001, she was employed by ABI as an HR specialist. When she felt that she had reached a ceiling in HR, she asked to be exposed to operations. To her surprise, they offered her relevant training and appointed her as a senior warehouse manager. She commented, "The opportunity to gain diverse experience in human resources as well as operations was a special gift." When managing the warehouse was no longer a challenge, Barbara left ABI to start her own recruitment company in 2006. Soon afterwards she met with a former work colleague who advised Barbara that PSA was looking for an HR head. Consequently, in addition to running her company, she joined PSA, and became a director replacing the lady who had recruited her. An opportunity arose when the then - managing director moved to Cape Town and Barbara was appointed to this position in 2010, which is the job title she still holds. Barbara says, "I am not inspired by a specific person, but by the actions of any person that makes a positive change." She admires someone like Nelson Mandela for his vision and ability to look beyond his immediate circumstances, but it is his actions as well as the actions of often unknown people doing something beyond themselves, that inspire her. Women have an extra load "Women still have "the short end of the stick" in business," says Barbara. Historically women have often been seen as fit to be in the kitchen rather than business, she says, but things have been improving and women are playing an increasingly big role in business. "Women do however have a double-load," she says, "because they have to double-prove themselves in business." As this need is in addition to the load of multi-roles beyond business, Barbara concludes that women are forced to approach business differently, due to the additional challenges of motherhood and caring for their families compared to men. Achieving a work-life balance Achieving a work-life balance has been difficult and has often been "a hit-or-miss" Barbara says. There were times when she could not be there for her children due to work commitments, for example when doing a warehouse stocktake on a Sunday. Fortunately, her children were independent at a young age and she appreciates the support she gets from her family. Her husband has encouraged her and became very understanding over time. "I view work-life balance a bit like a see-saw, because sometimes there is more of it and sometimes less." This is further motivation for her to be in a space where she can do what she loves and have the freedom to decide what she wants to do and when. The advice that she would give to her younger self would be "education, education, education first" says Barbara. "Because, although some people succeed with little or no education, this is just too risky." She would then go on to tell herself to make investment savings, learn how to be financially savvy, and to prepare for retirement early on. Lastly, she would tell herself to become independent and only enter into a long-term relationship when she can be whole on her own and wouldn't need to be reliant on someone. "Then you can go and live life, not do what someone else tells you to do, but what you enjoy doing." Becoming a social entrepreneur Barbara is happy with most of what she has achieved, especially being able to provide for her children's education, but has not yet succeeded in terms of reaching her goals. "I want to do something bigger than myself, some-thing I am passionate about, on my own terms." Her passion is to uplift and empower people in society. She wants to engage in what she terms "social entrepreneurship" which for her means "resolving community-related problems through one's entrepreneurial skills without doing it for profit". When she has become a successful social entrepreneur, she would feel that she has succeeded. I view work-life balance a bit like a see-saw, because sometimes there is more of it and sometimes less
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Bar Chart

Cheryl Govender

CHERYL GOVENDER is the founder and owner of The Cake House in Pietermaritzburg. She is a qualified chef and professional cake artist. The Cake House has become a leading provider of designer cakes including engineered life-size cakes. Cheryl's exceptional cakes, each a masterpiece, have been featured in magazines and on television, and The Cake House is recognised as a leader in new age sugarcraft.

Cheryl is inspired by successful bakeries and cake artists. She explains, "This is a tough industry and requires not only talent, but a business mind, people skills, market insight, tenacity, and continuous learning and growth."

One of her biggest inspirations is Buddy Valastro, an American baker who is the star of the reality television series 'Cake Boss'.

Be clear about what must be achieved

Cheryl believes she got to where she is now and reached her goals by being clear about what she needed to achieve and why she needed to achieve them. She says her career started when she was fourteen when she was handed down decorating tools that her sister no longer needed. "Although I was a real tomboy, beating the boys at their own games in the streets, I did girly stuff when I went home, like playing with cake decorating tools and my dolls," she laughed.

Cheryl learned about sugar art by reading books from the municipal library and often left the kitchen in a mess after experimenting. Her Consumer Studies teacher recognised Cheryl's talent; arranged for her to attend a cake decorating course, and gave her a toolset, which she treasures to this day.
This teacher, now a retired school principal, adopted Cheryl as a daughter, helped her to believe in herself, and became her mentor to this day.
Cheryl won a Consumer Studies Inter School Award in matric due to her passion for cake decorating, but at that time she considered it a hobby, not a career.

After a year at college, Cheryl married and became a mother. She joined the corporate world but kept on making decorated cakes as a hobby to supplement her income. When her son was two years old, Cheryl entered and won the Pietermaritzburg Royal Show sugarcraft competition. This led to her teaching sugarcraft on a part-time basis at the now FET College in Northdale, something she continued passionately for 25 years. This Cheryl said, was fulfilling: "empowering women has always been close to my heart".

Focus on one thing and do it well

Cheryl gained wide experience in the corporate world, including ten years in shipping and international travel, before she started her own export business. This business crashed during the worldwide financial crisis of 2008 and she "fell back on her hands", starting a food catering business that also provided cakes. Cheryl made a few designer cakes assuming there was little market for these due to the high prices, but word of her quality and expertise spread and orders increased.

A traumatic divorce, the demands of being involved in catering, wedding décor, training and making cakes at the same time, made her realise that she needed to streamline her activities. In 2012 she decided to focus on one thing only and do it well and opened The Cake House. Cheryl, a single mom had herself, her mother's assistance, two children, and a house. As she had lost her vehicle, Cheryl went everywhere in running shoes while carrying cake ingredients and other items in a backpack.

Nothing was handed to her; she had no money and could not get a bank loan. Cheryl understood the risks involved but her faith and trust in God helped her. She managed to buy all her industrial baking equipment from a helpful appliance store on a three-month cash basis. Her business remains debt-free to this day.

Business skills are unrelated to gender

In Cheryl's view, women and men need the same business approach, as the skills required for a successful business are unrelated to gender. "Tenacity, hard work, honesty, patience and endurance are equally required from men and women." She does, however, concede that women face more challenges. She has had to face abuse, being a mother, and a divorce.

Achieving a work-life balance boils down to discipline for Cheryl. "It is necessary to make time for your family and yourself, and also to rest, but not working can be scary for a business owner with much to do," she says. "I've had to learn to set boundaries, say no, and cut myself off from work when it's time to relax and unwind." Gardening, time with her family and puppies, and doing things outside of the business help create a balance.

Brand ambassador

Cheryl is happy with what she has accomplished thus far and readily give others credit. Without her mother, she could not have set up The Cake House. Without the help of her husband Alan, her family, and staff members, she would not have been able to grow the business. She feels honoured having recently being appointed a brand ambassador with royal status, for Rolkem Colours, one of the world's largest food colourant providers.

While Cheryl is satisfied with the place she has reached, she is not comfortable about remaining there. Cheryl dreams of making the province proud of The Cake House as a tourism attraction. With a growing support structure in place, she is prepared to take risks within her means and take the business to the next level.

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