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Logie Naidoo – Business card of the future

Founded in 2011, Meishi is a progressive web app that not only shares contact information but the DNA of your business.

The way we exchange contact information with other businesspeople is changing. Although business cards have been used for many years, the increasingly digital era in which we live suggests that printed business cards will soon become redundant.

In addition, the drive for remote interactions in 2020 provoked a greater need for a virtual way to exchange contact and business information. Even when in-person gatherings resume, digital business cards and apps will stay around because they are germ-free, and no physical contact is required.

Furthermore, over 90% of business cards are thrown away within one week of receiving them. Consequently, tools such as digital business cards or business card web apps will be more commonly used to share these details. In addition to your normal contact information (like your name, company, email, and phone number), you can enhance your card with links to your various communication platforms e.g., Zoom, Skype, Microsoft Teams, WhatsApp, Telegram, Signal etc.

LinkedIn is great to include on your Meishi card as it is an excellent platform for developing and strengthening your brand, for growing your number of LinkedIn connections, or sharing your CV if you’re on the job market. Adding a picture or video to your Meishi card is important — it will help connect the ‘name to a face’ for your contacts. You are able to make your profile even more memorable by opting to featuring a video instead of a static picture, which is a great way to further engage with businesspeople.

Through the Meishi progressive web app all printing in your business is eliminated – business cards, flyers, brochures, and product specifications become redundant. You can put as much information as you want on your digital business card, and you’ll never run out of space.

Creative media companies, estate agencies, car retailers, or hotel chains, amongst others, are set to make full use of this new technology. Being able to transmit more than names, numbers and website addresses means that business people can send information such as house listings, new cars, or accommodation offerings, in image files or promo videos, straight to a cell phone or computer.

You are able to update or edit the information on your Meishi card at any time, so your contacts always have your current contact details and products or services information.

Digital cards can be shared with anyone, anywhere — simply send the link over email, text, social media or supply a QR code. As long as you have access to your phone or computer, you’ll always have your digital business cards on hand. Because everything is electronic, you’ll never need to worry if your card supply is low and if you need to order more. Meishi makes following up with clients easier and more efficient, which in return can lead to fostering stronger connections.

To find out more about getting your own Meishi card speak to Don Gray at


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