< Back Veetha Sewkuran President of the KwaZulu-Natal Blind and Deaf Society Veetha Sewkuran, president of the KwaZulu Natal Blind and Deaf Society, has always been driven by transformation. Her greatest dream has been to see the Society grow into a fully inclusive, self-sustaining centre of empowerment. Veetha expanded, “A place where blind and deaf individuals are not just supported, but educated, trained, and employed, allowing them to live independent and dignified lives.” Under her guidance, this vision is steadily becoming a reality. Veetha, although she holds the post of president as an unpaid volunteer, has revitalised the century-old organisation, guiding it from turbulence to renewed purpose and stability. Her inspiration, she explains, has come from the people she serves. “My inspiration has always come from the blind and deaf individuals whose courage, resilience, and determination remind me every day why I do this work,” she shares warmly. “It also comes from my colleagues and volunteers at the Society, who give selflessly to uplift others. My inspiration, in essence, comes from seeing lives change, from turning challenges into possibilities, and from the belief that every person, regardless of ability, deserves to take their rightful place in society.” GUIDING WITH PURPOSE AND PERSEVERANCE When Veetha assumed leadership of the KwaZulu-Natal Blind and Deaf Society, she inherited an organisation facing immense challenges. “I walked into a time of deep crisis,” she recalls. “A forensic audit revealed significant financial irregularities, which led to criminal and civil proceedings as well as a Labour Court case. It was one of the most testing periods of my professional life.” At the time, the Society was struggling to maintain public trust, donor support, and staff morale. Yet Veetha remained steadfast. “Whilst dealing with the legal and structural issues, I had to ensure that essential services to the blind and deaf community continued uninterrupted,” she explains. “That meant protecting jobs, managing limited funds, and restoring confidence among stakeholders." Her approach was rooted in transparency, ethical leadership, and teamwork. “In an NGO, you have to work together with your colleagues, staff, and volunteers,” she reflects. “To be inspired, one has to inspire. Your staff and volunteers must feel motivated to work with passion and pride. Only then can you create a supportive and unified environment.” Through clear communication and unwavering resolve, Veetha led the organisation out of turmoil. “These experiences tested every facet of my leadership,” she admits. “But they also defined it. I learned that true leadership is not about comfort or convenience, but about standing firm in adversity, making courageous decisions, and leading with integrity even when the odds are against you.” Her efforts bore fruit. The Society regained its footing and began to flourish once more. Under her leadership, it has launched accredited skills development programmes, including SETA-accredited computer literacy and sewing courses for blind and deaf youth. “Seeing our youth gain confidence through training and find work is incredibly fulfilling,” she says. “It proves that ability is not limited by disability.” Beyond education, the Society has introduced life skills training, such as culinary programmes for the blind, and expanded its Adult Literacy and Training Centre. Veetha’s focus on partnership has also been instrumental in growth. “We have built strong collaborations with corporate sponsors, government departments, and community networks,” she explains. “Together, we are creating opportunities that empower individuals and strengthen our collective mission.” Flagship events like the Eye Can Walk, Talk Sign, and Blind Navigator Rally have helped the Society raise vital funds. “These initiatives do more than sustain the organisation financially,” says Veetha. “They bring people together. They remind society that inclusion is everyone’s responsibility.” A MESSAGE OF HOPE AND RESILIENCE For Veetha, success is measured not only in programmes but in people. “My greatest achievement lies in witnessing transformation,” she says with conviction. “It is in seeing a once timid learner become a confident graduate or a once dependent adult now employed and thriving. Those moments show the true impact of compassion and service." Her leadership philosophy rests on three core values: choice, chance, and change. “I always tell young women to believe in themselves even when others do not,” she says. “Educate yourself, because education is your key to the world. Serve with purpose and remain resilient. I live by the three Cs: you have to make a choice, to take a chance, to make a change.” Her words carry weight, not just as advice but as a reflection of her own journey. Leading as a woman in a male-dominated environment came with its own set of challenges. “There were moments when my decisions and authority were questioned,” she recalls. “But I refused to be discouraged. I knew why I was here and who I was serving.”Through persistence and unwavering faith, Veetha has cultivated a culture of compassion, teamwork, and excellence at the KwaZulu-Natal Blind and Deaf Society. “We have built an organisation where every person, whether blind, deaf, or sighted, feels valued, respected, and empowered to make a difference,” she says. Finding balance amidst her demanding role has been essential to sustaining her energy and focus. “Leading the Society is deeply rewarding but also demanding,” she reflects. “I make a conscious effort to balance service with self-care. My strength comes from faith, family, and gratitude. I take time to pause, reflect, and stay grounded. Sometimes that means quiet prayer, sometimes time with loved ones. These moments keep me centred and remind me why I do what I do.” For Veetha, true balance is also about being fully present in each moment: “Giving my best to my work, my family, and myself.” THE ROAD AHEAD As she looks to the future, Veetha remains steadfast in her mission to expand the Society’s reach and impact. “We are building a Society where no one is left behind,” she says proudly. “Where blind and deaf individuals are recognised for their potential. Every challenge,” she says, “is an opportunity to make a difference. And when you serve with heart, the difference you make can last a lifetime." Previous Next

Editor’s Note < Back Nozuko Basson Regional Manager for Communities and Corporate Affairs Tronox South Africa Nozuko Basson’s role at Tronox, which is based in northern KZN, entails making sure that the mining company honours its responsibility of creating value for its stakeholders, of which, communities take centre stage. The most significant event in Nozuko’s life is, she says, when she became a mother. “I had my daughter when I was fairly young and from the moment she arrived in this world, I knew that the game had changed. It’s an ambition of mine, that when my daughter is asked who your role model is, she mentions my name.” In ensuring that she is an inspiration to her daughter, Nozuko constantly evaluates how she behaves, how she practices professionalism in the workplace, and how she treats other people. Nozuko believes that she has got to where she is today through hard work, dedication, a lot of praying and the support from many people who have crossed her path. “I’m somebody who is focused on her religion. I’m a Christian and I’ve always believed that everything that I do is enabled by my faith. I started my career as a journalist, but I realised that was not the life that I wanted to live. I’m not a social and out-there type of person, so I moved into public relations. I was fortunate to work for an agency where I had an amazing mentor who helped me in building the capability to understand how media relations works.” From there, Nozuko moved onto one of South Africa’s largest medical insurance organisations, Discovery. Here, Nozuko said, she had mentors who helped guide her through her career. “I’ve been fortunate that I had other people lifting me, guiding me, and making sure that I stayed on the right track. My journey has been difficult; it’s always good to be reminded by those who are ahead of you how to remain positive and confident in what you are doing.” Having courage Nozuko says that her decision to move to KwaZulu-Natal has been an amazing journey that has required her to really stretch herself. This meant going into areas where she thought she would never be able to venture. She added, “Just having the courage to really push myself and push the boundaries for my team members so that we all work towards one single vision. This requires that we stay close to the cause and really live our own personal values, as well as the values of the organisation in which I work right now.” In commenting on the challenges that she has faced, Nozuko says that as a young female professional, the first challenge that she would like to focus on, is the “pull her down syndrome”. “When you, as a female, start rising in your career there are times when other females do everything in their power to pull you down. I have a strong view that if one of us rise, we all rise. It’s hard enough being a young female, let alone being black in the workplace; we need to hold each other up and motivate each other.” The second challenge she has faced is working in the mining industry, which is a male dominated sector. Over that, working within the community, which is also a male led environment that still subscribes to traditional practices has brought a great deal of learning, that has come with its own difficulties. Currently, the third challenge has been dealing with unconventional community issues, that pose a serious risk to Tronox’s public reputation. “This is where the company’s values, procedures and policies need to guide you to deal with the challenges in a manner that does not compromise your role or its reputation,” said Nozuko. “Lastly, I have often found myself feeling not quite welcome around the ‘table’, as if I am a token BEE candidate,” says Nozuko. “I’ve learnt that I shouldn’t wait for somebody to offer me a seat at the table. If there’s no seat for a female in the workplace or in this industry, you bring your own, and that’s something that I have really started being vocal about.” Leaving behind a legacy In the future, Nozuko wants to leave behind a legacy that says, “When Nozuko Basson was in that community or was working in that organisation, she made a positive difference.” In terms of her career, she sees herself growing from strength to strength. Right now, she is focused on her work in South Africa, but soon, she wants to share her knowledge and skills with the rest of the world. Nozuko added that she is fortunate to work for an organisation that has the platform that will allow her to do so when the time is right. On the personal side, Nozuko wants to travel the world. “I want to touch other lives in my own personal space. I want to live my best life and it’s something that I’m making a deliberate effort in doing and I know that I’m on the right track.” In advising others, she says, “It’s important not to be side-tracked by other people’s opinions. It’s important to remain true to yourself. It’s important that when you venture out, you understand that not everybody will be cheering for you, so learn to be your own cheerleader and as you’re cheering yourself, cheer those around you because they may not know the power that they have within themselves.” Nozuko believes one needs to put their heart into everything that they do. “I always say to people, if you’re not going to give it your all, rather don’t start. I believe in dazzling people. One of Tronox’s values speaks to doing the right work, the right way in every aspect of our business and that’s really what I subscribe to. I don’t take short cuts; it’s about doing something right all the time. It’s behaving in an ethical way and ensuring that everything I touch, doesn’t only represent organisational integrity, but also my own personal integrity.”

< Back Carla De Silva Head of Client Relations and Business Development at Insite Towers Carla da Silva Caires is the head of client relations and business development at Insite Towers, a leading national telecommunications infrastructure developer and owner. In this role, she plays a pivotal part in expanding the company’s footprint by driving improved connectivity across KwaZulu-Natal. Carla is a woman deeply driven by purpose. Reflecting on what drew her to the company, she shares, “The biggest thing that really drew me to the job was the fact that we focused mainly on underserved areas. The thought of making people that never had access to the digital world able to do online training, education, and hopefully become more financially stable – that’s quite an achievement.” Her passion lies in connecting the unconnected, especially in rural and mountainous regions. “We really do focus on the rural areas, and that’s really my main focus,” she says. “Going out into the mountains and seeing people who don’t even know about smartphones now being able to connect with each other – that’s powerful.” Carla counts among her proudest achievements the role she has played in enabling online education and digital access for communities that were previously excluded. “I love that I’ve been a key part in bridging the digital divide in rural communities,” she reflects. “It’s a privilege to help people stay in touch with distant family or access opportunities they never thought possible.” A BROADER VISION FOR COMMUNITY UPLIFTMENT Insite Towers’ impact extends far beyond infrastructure. Carla is passionate about the company’s commitment to community development. “If we’re building a site in a region, we try and make sure we’re involving the community in the build process, the security side of it, and doing things like putting JoJo tanks into schools – just giving back to the communities that are underserved.” Carla’s career is marked by bold choices and a strong desire to effect real change. Formerly a human resources director, she initially worked with Insite Towers while recruiting for the start-up. “They didn’t want someone already in the industry, and they wanted a woman because it’s a very male-dominated field,” she recalls.After reviewing the job description, Carla had a moment of clarity. “Everything they were describing sounded like something I wanted to be involved in. I got home, thought about it, and came back saying, ‘What would you think about me being in the role?’. The shareholders said they were actually waiting for me to say that.” Since stepping into the role, Carla has made a significant impact over the past six years. She has helped shift perceptions in an industry where women remain underrepresented. “When I walk into a meeting, you can see people’s eyes go, ‘Oh my gosh, a woman.’ But it’s becoming the norm, and it’s empowering to see so many more women being employed in the industry.” OVERCOMING HURDLES AND DRIVING PROGRESS Carla’s work comes with its share of challenges – particularly around the complex site permitting process. “Permitting for sites can take over a year to get approval,” she explains. “I’ve managed to identify and unblock the bottlenecks in each region, but it’s certainly been a challenge.” Despite the difficulties, her efforts have delivered measurable results. “Over the years we’ve streamlined the process massively; we’ve reduced delays by 20% over the last two years, which is quite an achievement.” On a personal front, Carla has faced immense adversity with unwavering strength. “I was diagnosed with chronic kidney disease in December 2024. This year I’m up for a transplant, that’s been a challenge I’m overcoming daily. But I see being here and continuing to work as an achievement.” She continues to show remarkable resilience. “This has been a huge thing for me to process, but as the weeks have gone by, I’ve managed to get through it with a positive mindset. I still get up and go to gym every morning despite what the inside of my body is doing. It’s crazy what a positive mind can do.” INSPIRING THE NEXT GENERATION Looking ahead, Carla’s ambitions remain deeply rooted in impact. “My goal is to continue expanding the network, ensuring more people have access to the digital world. Financial growth is one reason, but I’m also passionate about encouraging women to enter the telecommunications industry. I’ve noticed more and more women being employed in the space after me and that shows the difference I’ve made.” Her message to young women is clear and empowering: “Don’t be scared. Whether it’s telecommunications, construction, or being a pilot, if it’s male-dominated, so what? We, as women, don’t give each other enough grace for what we’re capable of.” She continues, “My biggest advice to young women is to believe in their ability to succeed at anything they set their minds to. The opportunities are there; you have so much to offer the world. I love sharing my story to show that success is not just a possibility, it’s a reality. We need to nurture our young ambitious and confident young ladies to stand together and become future leaders in our country. There are no limits to what us women can do together. I believe in empowering women to not be scared to take on roles in male-dominated spaces; we are stronger than we think.” BALANCING PURPOSE AND PARENTHOOD Despite the demands of her career, Carla takes immense pride in her role as a mother. “I’m a single mum to a little tennis superstar, Carter, he’s 12,” she says with a smile. “A huge achievement for me is being able to balance being a mum, running a company, and travelling. It’s challenging, but it’s so rewarding.” And what does the future hold? “To be healthy, be a good mum, and have the energy to do what I love. I travel a lot for work, and I want to keep doing what I do; at my best.' Previous Next

< Back Margie Whitten Next With a strong focus on growth, her prime role is business development, but she is also involved with business consulting and scoping customer requirements. "We're experts in what we do and we understand our solutions very well," says Margie MARGIE WHITTEN, even as a child was interested in business, perhaps from force of circumstance. Her parents placed a high value on education, and chose to make real sacrifices to send her to a private boarding school. But it was a financial stretch, and Margie didn't have many of the "necessities" the other girls took for granted. Undaunted by this, she realised she didn't have to go without. "I've always been very determined," she says, "and I was an entrepreneur before I was 16." Margie set up several small businesses while she was at school, her favourites being an after-hours tuckshop and her second-hand clothing business. A lucky break started Margie on her path to director of IDU KZN. She was invited to an interview by an IT company, and got the job - and this launched her career. Here too she connected with the developers of the IDU software that powers her business. But it takes more than a lucky break to make a career. "It was more of a natural progression," she says, pointing out that a huge amount of hard work was required to build her career. IDU KZN helps medium to larger corporates in KZN and into Africa with budgeting and financial reporting systems that simplify financial management. As Margie puts it, "We make it easier for our clients to make sound business decisions based on accurate financial information, without having to spend hours crunching numbers." With a strong focus on growth, her prime role is business development, but she is also involved with business consulting and scoping customer requirements. "We're experts in what we do and we understand our solutions very well," says Margie, "but we also need to really understand our clients' business needs too, so we can marry the two knowledge pools together to implement the right solutions to each client's needs." Women don't face the same challenges as they did years ago Over the years, Margie has had many role models, but right now she singles out Michelle Obama as an inspiration. "She's a strong, competent woman, with a transparent commitment to her husband, her marriage, her family and she does incredible work for the community. She's such a real person and she hasn't been swallowed up by her husband's power and success." Margie is adamant that there's an even playing field in the IT world today. "Things have definitely changed. We don't face challenges that men don't have to deal with, at least in our industry, and I see this similarity in my clients' companies too," says Margie. "I believe it's a level playing field, but we have to play our part too. The right mindset is vital. We have equal opportunities in business and we need to make the most of them." She does acknowledge, however, that women probably take on more responsibilities than men, when it comes to domestic duties, and that can add stress and present time challenges. "But we do have more resources to support us in being wives and mothers as well as business people." "I'm lucky to have the support of an incredible husband who's happy to share the load at home. You can plan ahead as much as you like, but we support our clients through critical reporting timelines and our work is often driven by factors out of our control." Margie admits that she doesn't have a work-life balance. "I'm not even sure it's a real thing," she laughs. "I've tried, but when your customers need you, they tend to come first - that's what makes our business." On the bright side, Margie points out, when she stopped stressing about work-life balance, somehow things fell into place. "It works for us. Though recently, my son does seem to love piling on the guilt about me being a working mom." Planning ahead If Margie had the chance to do it all again, she wouldn't change much, but she says she would take a longer term approach to her goals. "I've always had short and medium term goals, but I'd plan better for the life I wanted at the end, and set out to achieve that. I was a late starter when it came to motherhood, with a miracle baby when I was 40, and having a child made me realise I needed to have long-term plans in place. So I changed by mindset and it's working for me." "I'm happy with what I've accomplished," says Margie, "but I'm not happy that I'm heading to the end of my career. There's still so much I want to achieve - and it's not just about me." Margie points out that she certainly didn't achieve her success on her own, and her team has been invaluable in growing the business and delivering value to their clients. "One of my core goals right now is to help my team create a secure financial future for themselves." Previous Next

Up Home Up Lyse Comins LYSE COMINS takes pride in her track record as a staff journalist with major newspapers, as well as her freelance writing for prestigious publications such as Mail & Guardian, Financial Mail and Freight News. She has established a name for herself in corporate PR. Lyse has built a diverse portfolio of work including traditional journalism, press releases and corporate communications and has a reputation that has translated into ongoing work as a freelance journalist. When asked about her greatest achievements, Lyse pauses to check before answering, “You mean my career achievements?” An interesting career that she loves was top of the list, followed by having had the courage to give up a job she loved to create a more flexible schedule. Eight years before Covid, remote working was a pipedream for most, but with two small children, Lyse knew a standard full-time schedule was not ideal for her. She resigned her journalism job as staff writer on the Independent on Saturday and moved into corporate PR with a big security company – and managed to negotiate a largely remote working schedule, going into the office only once a week. This was a dream scenario, but while her PR role was interesting, it wasn’t long before she missed the variety and immediacy of news writing and began to consider her options. How could she have the best of both worlds? Once again Lyse considered her options and renegotiated her position. This gave her the freedom to take on her own clients, while continuing her PR role. As Lyse puts it, “From there, it just nowballed.” Lyse’s new contract was liberating. In addition to her redesigned corporate job, she picked up several clients over the years and was retained by a national PR agency based in Cape Town, and three major news titles. She happily admits that there were times when learning by doing was her only option. “I think it was Richard Branson who said never turn down an opportunity,” she says. “If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later!” These days her writing also includes brand content and social media writing. TAKING THE LONG ROAD Lyse had always wanted to be a journalist. Growing up in a home where she was always surrounded by newspapers and news programmes on TV, she was encouraged by her father to take an interest in the world around her. Consequently, even as a little girl she’d always pictured herself as a journalist. After school, she went to college to study journalism but after completing two years of college, she somehow lost direction, dropped out and took a job in a bank. “It seemed like a good idea at the time, but it turned into a six-year detour that nearly derailed my dream.” But experience is never wasted and Lyse had learnt a great deal about business while working in banking, with insights and understanding that has served her well in business journalism. Looking back, it’s not hard to believe that she found her way back to journalism. With ambitions to progress, she knew she needed to study if she was going to make a career in banking. But she was filled with regret as she watched her old classmates move forward in a world she wanted to be part of. Realising it wasn’t too late, Lyse abandoned the idea of studying for her banking qualifications. “I had a longing to pursue my dreams,” says Lyse. “At the relatively ripe old age of 28, I went back to college and finally completed my journalism diploma - and then went on to do a BTech in Journalism.” She’s found her way back and enjoyed studying so much the second time around that she even went on to lecture in journalism. INSPIRATION IS ALL AROUND YOU Lyse was inspired by her journalism colleagues. “When I see good people doing good work and making a difference in society, it spurs me on to do the same,” she says. “And I learnt so much from Wendy Knowler too. I worked with her on the Daily News, and she certainly inspired my passion in that field of journalism.” Lyse’s consumer watchdog columns have been published in The Mercury, The Post, and The Witness. Lyse is planning her own online publication focused on KZN. “I see it as a collaborative project with several journalists,” she says. “There’s way too much going on in KZN to be covered by a single writer!” More immediately, Lyse is about to launch her website. She admits she has allowed deadlines to get in the way of the website, but it is imminent. And, unsurprisingly for any dedicated writer, writing a book is also a goal. Lyse’s advice to younger women is simple, though not always easy to put into practice. “Be true to yourself, stick to your values and don’t let other’s opinions get in the way. Be honest, be humble and work hard.” IN HER OWN TIME Lyse lives with her two children and her partner. She enjoys walking on the beachfront – or nywhere in nature – and the occasional glass of wine. She has found balance in her life and success in her business and is grateful for the opportunities she’s had – including being nominated for KZN Top Business Women.

Industrial Development Corporation of South Africa Ltd (IDC) PAT MOODLEY has been in the financial sector for over 30 years, where the desire to promote sustainable business development and economic growth has shaped his career. After completing his initial university degree, Moodley obtained a position in the banking sector focusing on financing of SMMEs and corporates. This experience, as well as working for other finance institutions, resulted in a position at the Industrial Development Corporation (IDC) where he has worked for the past 19 years. Moodley says, "Working for IDC is not only a job, but it is also a calling." He explained that he is driven by the desire to grow viable and sustainable businesses that have social impact; especially businesses that create jobs to counter the high rate of unemployment. Moodley says that he is motivated daily by the fact that once he reaches retirement age, he will be able to reflect on his achievements and the difference that he has contributed to enhance the business sector in KZN under his leadership at the IDC. "I am inspired by making a difference. When you finance businesses and can see the growth in these entities, it gives a great sense of accomplishment. He added that when you finance a business that creates jobs, then families can enhance their lives and secure a better future for their children. By creating jobs, we are creating a sustainable country that ensures our future. Young and upcoming university graduates have a likelihood of being employed locally rather than moving out of the country." The commitment to his multifaceted role is apparent in the long and demanding hours that Moodley puts in to ensure that his clients' needs are met. He says, "Working at the IDC is not a standard eight to five job."Moodley describes himself as being very people oriented and has an open-door policy to both his employees and clients to discuss any issue relating to business and the work they do. "Dealing with people is not always easy and it takes exceptional skills, especially where finances are involved. Part of my role is educating my team on how to manage client's expectations." The IDC KZN team is very passionate about development and constantly work to empower sustainable business entities. "We are customer focused and ensure that we provide a high level of service, our clients are extremely important as they are the foundation for the growth of our economy. Servicing clients may include identifying gaps in their business model that require attention or providing mentorship to assist their businesses to grow." The KwaZulu-Natal regional office's success has also grown out of the relationships it has forged with the public and private sectors, other development finance institutions, as well as commercial banks. In addition, Moodley says that although he and his team need to be very empathetic, they also need to be firm on the occasions that the IDC is unable to assist with applications for funding. He added that if a project is not sustainable there are valid reasons, and these are explained to the client in detail. We finance businesses that are sustainable and economically viable." Moodley's advice to anyone entering the finance industry is that they would need to have integrity and honesty. Although Moodley is very comfortable with his current achievements, he intends to ensure that the IDC continues to have an impact on the lives of people who require support. He believes that the KwaZulu-Natal province has many opportunities and it's vital to tap into these. Moodley is married with one son. During the weekends, he enjoys relaxing at home and often spends time cooking to unwind. When possible, he and his family enjoy travel to ensure that they spend quality time together. Up Home Up Latest News Industrial Development Corporation of South Africa Ltd (IDC) OUR PURPOSE To drive an ambitious program of inclusive and sustainable employment-creating industrialisation in South Africa and the region. OUR VALUES Our day-to-day activities and business conduct are guided by our values. Passion Partnership Professionalism Pat Moodley DRIVING ECONOMIC GROWTH AND INCLUSION IN KWAZULU-NATAL The Industrial Development Corporation (IDC), established in 1940, is a self-financing, state-owned development finance institution with a clear mission: to fund sustainable industries, support entrepreneurs, and build an inclusive South African economy. Recognising that South Africa’s prosperity is tied to the broader African market, the IDC targets sectors with high growth potential and untapped resources, creating opportunities for both local and regional development. Expanding the IDC’s Reach in KZN KwaZulu-Natal (KZN) hosts one of the IDC’s earliest regional offices, part of a footprint spanning all nine provinces. Regional Manager Pat Moodley leads the office with a mandate to extend the IDC’s support to local enterprises, particularly small and medium-sized businesses (SMEs). “Our goal is to ensure that the SME sector thrives in KZN,” says Moodley. “Through our Small Business Finance unit, we process funding applications of up to R20 million, from assessment to disbursement, and then work alongside businesses to help them grow and create jobs.” The IDC’s partnership approach goes beyond financing. Once funding is approved, the team collaborates with clients to ensure operational stability and potential expansion, stimulating job creation across the province. Identifying Growth Sectors A key strategy of the KZN office is identifying industries with strong growth prospects. Sectors such as textiles, clothing and footwear benefit from the province’s proximity to the Durban port, while agro-processing, chemicals, plastics, medical products, wood and furniture, automotive, machinery and equipment, forestry, energy, and infrastructure all receive targeted support. The IDC also prioritises localisation to reduce imports, particularly in manufacturing. In the automotive sector, for example, the corporation has helped first- and second-tier component manufacturers meet local content requirements, improving their global competitiveness. Supporting Black Industrialists and Inclusive Development Driving inclusive growth remains central to the IDC’s strategy. It actively supports black entrepreneurs as industrialists and manufacturers, often co-investing in projects alongside the Department of Trade, Industry and Competition’s black industrialist programme. The IDC has also introduced a top-up equity facility to help entrepreneurs with limited capital participate meaningfully in large-scale projects. “With industrialisation comes development, which includes job creation and localisation. We are actively focusing on the growth and empowerment of black industrialists, as well as youth- and women-owned businesses,” Moodley explains. One notable success is Argento Trading, a 100% black-owned, women-led Cut-Make-Trim (CMT) production facility in Isithebe. Co-founders Joudalle and TK Govender secured R5 million in IDC funding to grow their clothing and textile operations, positioning the company as a key contributor to local manufacturing. Strategic Partnerships and Enterprise Development The IDC leverages strong partnerships with public and private stakeholders to drive SME growth, including initiatives like the SME-CONNECT programme, which supports enterprise and supplier development. Looking ahead, the corporation plans to expand its focus on special economic zones and industrial hubs to further stimulate provincial economic growth. The IDC also invests in diverse sectors, including media, where funding supports local filmmakers and producers in creating content for domestic and international markets. Transformative Tourism Investments Tourism remains a significant driver of KZN’s economy. The IDC is a funding partner in Club Med South Africa, a luxury beach resort on the province’s north coast, scheduled to open in July 2026. The project is set to create 1,400 jobs during construction and 2,100 direct and indirect roles once operational. “With KZN’s unemployment rate at 31.2%, projects like these accelerate rural development, create skills transfer opportunities, and boost the province’s socio-economic prospects,” says Moodley. Other notable investments in the province include the Radisson Blu uMhlanga Hotel, further enhancing KZN’s appeal as a business and leisure destination. Client-Centric Approach The IDC’s KZN office prides itself on being approachable and client-focused. If a project does not meet IDC’s mandate, the team refers applicants to alternative funders and assists them in securing the right support. Their network across the province ensures that bankable projects rarely fall through the cracks. Commitment to Communities Beyond financing industry, the IDC is deeply invested in community upliftment, particularly in rural and marginalised areas. Its corporate social investment (CSI) programmes include grant funding, in-kind donations, employee volunteering, and support for social causes. In 2024, 75% of CSI spend went to rural beneficiaries, primarily women and youth, with KZN receiving the largest share due to humanitarian aid for flood victims. Over the last two years, IDC has partnered with community-based organisations to assist communities affected by the 2022 KZN floods, demonstrating its commitment to supporting communities alongside fostering economic growth. Driving KZN’s Economic Future Through its funding, partnerships, and community initiatives, the IDC’s KZN team plays a pivotal role in stimulating provincial development. By empowering SMEs, supporting black industrialists, and investing in high-impact sectors, the IDC is helping to build a more inclusive and resilient economy - one project, one business, and one community at a time. CONTACT DETAILS KWAZULU-NATAL DURBAN OFFICE: Physical Address: Office 2101, 21st Floor, The Embassy Building, 199 Anton Lembede Street, Durban, 4001 Postal Address: P.O. Box 2411, Durban, 4000 Tel: +27 (0)31 337 4455 Website: www.idc.co.za Leaders Profile Latest News Company News Blog Keep up with the latest trends and insights. Check out our blog today! Read More Facebook X (Twitter) WhatsApp LinkedIn Pinterest Copy link

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ELENI KWINANA has notched up an admirable list of top positions. She began climbing the corporate ladder as an 18-year-old student who, after walking into CNA to request a job, within three months was tasked with taking up her first management role. A few years later, she was requested to draft a business plan - without a template, or previous exposure to such a big responsibility - overnight! It gained her boss the new store he wanted, and wet her appetite for bigger and better things in business.Eleni KwinanaELENI KWINANA has notched up an admirable list of top positions. She began climbing the corporate ladder as an 18-year-old student who, after walking into CNA to request a job, within three months was tasked with taking up her first management role. A few years later, she was requested to draft a business plan - without a template, or previous exposure to such a big responsibility - overnight! It gained her boss the new store he wanted, and wet her appetite for bigger and better things in business.ELENI KWINANA has notched up an admirable list of top positions. She began climbing the corporate ladder as an 18-year-old student who, after walking into CNA to request a job, within three months was tasked with taking up her first management role. A few years later, she was requested to draft a business plan - without a template, or previous exposure to such a big responsibility - overnight! It gained her boss the new store he wanted, and wet her appetite for bigger and better things in business. Eleni's career includes positions at the Spar Group, Clicks, Musica and Dimension Data among others. These diverse experiences have enabled her to provide on-point business advice in a range of fields. As well as running the business units of Vodacom enterprises, she is on the board of SmartXchange, Durban, which nurtures entrepreneurs and incubates businesses to achieve success. Achieving growth through technology Eleni describes her role in Vodacom as enabling start-ups and SMMEs to thrive in the 4IR digital era, achieving growth through technology. The pride Eleni feels in providing a supportive role is apparent when she describes her business venture, Pure Pharmacy, which supports small pharmacies in rural areas and mining towns to withstand the threat posed by corporate pharmacy groups, thus ensuring their sustainability. Eleni is happy with her accomplishments saying, "not many can tick all the boxes at my age". Adding that she's realised that "Either I would die young, having done everything, or I would live to give back to others." Eleni looks at people who have great ideas, but lack skills and experience, and can't wait to start imparting her learning to fast track their success. She's enthusiastic about being their cheerleader and "seeing them grow to be a billionaire one day!". She attributes her success to her formal education, and the support of others. She graduated with a psychology degree after transferring from medicine. "It was the right decision as now, in the 4IR, doctors could be replaced with robots capable of making diagnoses while my focus on emotional intelligence makes me less likely to become redundant." Eleni disagrees that women need a different approach from men to achieve success in business and stresses the importance of being yourself. "There's nothing more precious than being authentic," she maintains. Being an inspiration Her greatest support has been her mom who, as a domestic worker being paid less than the minimum wage, was able to leverage a network of people who assisted to support Eleni. While she stayed with a friend to get to and from school each day, her mom subsidised her studies by waking at three each morning to cook and sell 'magwinya' (vetkoek). "So", Eleni adds, "every woman I see who works in her tuckshop, or sews traditional dresses, is my 'Shero', and that's what inspires me... A lot of people have big stars as their inspiration; for me it's the millions of women sitting in rural areas and townships with children, who come up with great entrepreneurial ideas to sustain themselves and their children, and one day go to a graduation for their children, going into whatever field it may be, from nothing." Eleni herself feels under pressure to be an inspiration. "Because I was the first one to have a car, a degree, all my cousins look up to me; failing or dropping out is not an option. I cannot fail, because otherwise I will give them a reason to fail... I push myself to inspire them to be able to grow as well." Being fully present On maintaining a work-life balance, Eleni admits that the boundaries are blurred, "Because I love what I do... it doesn't feel like work," she smiles. Concerned she was spending too much time working, her daughter's affirmation was welcome, "Mom, I want to be like you... You do so many things, love what you do, and give us the best of everything." The trick, Eleni feels, is being fully present in whatever she does. Eleni's approach to life has been coloured by her life experiences. Although born into apartheid SA, she shuns the label 'previously disadvantaged'. "That's not the way I see it," she says, although she describes the dichotomy of never being quite enough of one thing or another to fit in, always feeling something of a misfit. After graduating, Eleni married, raising her two children while struggling to survive a violently abusive marriage. When she decided to leave the marriage, she was empowered by the fact that she had the financial independence to set up her own home. Eleni's advice to her younger self, who stressed a lot and wondered 'why me?', would be to enjoy every step of the journey; when having fun, have GOOD fun, and know that everything you go through is going to make sense one day. Rather than being bitter about challenges she's faced, Eleni is gracious and pragmatic about how they've enabled her to strengthen her connection with others. Partnerships are important to Eleni. As a business leader, Eleni loves her team; she never talks only about KPAs, but connects instead with the person inside, assisting them to reach their personal goals. She enjoys the warmth of KZN, and the opportunities to partner with government leaders and businesses to achieve pockets of excellence. Eleni urges people to stop exporting their skills: "Keep them here and make do with what you have because we are sitting on a pot of gold... That's how I got here". She pauses momentarily, then adds, "and because of my Mom... my biggest champion". Cheryl Govender CHERYL GOVENDER is the founder and owner of The Cake House in Pietermaritzburg. She is a qualified chef and professional cake artist. The Cake House has become a leading provider of designer cakes including engineered life-size cakes. Cheryl's exceptional cakes, each a masterpiece, have been featured in magazines and on television, and The Cake House is recognised as a leader in new age sugarcraft. Cheryl is inspired by successful bakeries and cake artists. She explains, "This is a tough industry and requires not only talent, but a business mind, people skills, market insight, tenacity, and continuous learning and growth." One of her biggest inspirations is Buddy Valastro, an American baker who is the star of the reality television series 'Cake Boss'. Be clear about what must be achieved Cheryl believes she got to where she is now and reached her goals by being clear about what she needed to achieve and why she needed to achieve them. She says her career started when she was fourteen when she was handed down decorating tools that her sister no longer needed. "Although I was a real tomboy, beating the boys at their own games in the streets, I did girly stuff when I went home, like playing with cake decorating tools and my dolls," she laughed. Cheryl learned about sugar art by reading books from the municipal library and often left the kitchen in a mess after experimenting. Her Consumer Studies teacher recognised Cheryl's talent; arranged for her to attend a cake decorating course, and gave her a toolset, which she treasures to this day. This teacher, now a retired school principal, adopted Cheryl as a daughter, helped her to believe in herself, and became her mentor to this day. Cheryl won a Consumer Studies Inter School Award in matric due to her passion for cake decorating, but at that time she considered it a hobby, not a career. After a year at college, Cheryl married and became a mother. She joined the corporate world but kept on making decorated cakes as a hobby to supplement her income. When her son was two years old, Cheryl entered and won the Pietermaritzburg Royal Show sugarcraft competition. This led to her teaching sugarcraft on a part-time basis at the now FET College in Northdale, something she continued passionately for 25 years. This Cheryl said, was fulfilling: "empowering women has always been close to my heart". Focus on one thing and do it well Cheryl gained wide experience in the corporate world, including ten years in shipping and international travel, before she started her own export business. This business crashed during the worldwide financial crisis of 2008 and she "fell back on her hands", starting a food catering business that also provided cakes. Cheryl made a few designer cakes assuming there was little market for these due to the high prices, but word of her quality and expertise spread and orders increased. A traumatic divorce, the demands of being involved in catering, wedding décor, training and making cakes at the same time, made her realise that she needed to streamline her activities. In 2012 she decided to focus on one thing only and do it well and opened The Cake House. Cheryl, a single mom had herself, her mother's assistance, two children, and a house. As she had lost her vehicle, Cheryl went everywhere in running shoes while carrying cake ingredients and other items in a backpack. Nothing was handed to her; she had no money and could not get a bank loan. Cheryl understood the risks involved but her faith and trust in God helped her. She managed to buy all her industrial baking equipment from a helpful appliance store on a three-month cash basis. Her business remains debt-free to this day. Business skills are unrelated to gender In Cheryl's view, women and men need the same business approach, as the skills required for a successful business are unrelated to gender. "Tenacity, hard work, honesty, patience and endurance are equally required from men and women." She does, however, concede that women face more challenges. She has had to face abuse, being a mother, and a divorce. Achieving a work-life balance boils down to discipline for Cheryl. "It is necessary to make time for your family and yourself, and also to rest, but not working can be scary for a business owner with much to do," she says. "I've had to learn to set boundaries, say no, and cut myself off from work when it's time to relax and unwind." Gardening, time with her family and puppies, and doing things outside of the business help create a balance. Brand ambassador Cheryl is happy with what she has accomplished thus far and readily give others credit. Without her mother, she could not have set up The Cake House. Without the help of her husband Alan, her family, and staff members, she would not have been able to grow the business. She feels honoured having recently being appointed a brand ambassador with royal status, for Rolkem Colours, one of the world's largest food colourant providers. While Cheryl is satisfied with the place she has reached, she is not comfortable about remaining there. Cheryl dreams of making the province proud of The Cake House as a tourism attraction. With a growing support structure in place, she is prepared to take risks within her means and take the business to the next level. Back

KZN Top Business host online master classes that address a range of current business topics. These are facilitated by experts in their fields. KZN Top Business Masterclass Price Duration Free consultancy 30 minutes Application < Back About the memberships and subscriptions For purposes of structuring the masterclasses, robust and thought-provoking conversations, rather than formal presentations are proposed. A suitable expert will be invited to chair each webinar. This interaction will be streamed to a wider audience on YouTube and on our social media platforms. Webinars are among the best marketing platforms available for businesses in this digital age and are an easy and efficient means of connecting with our target audiences. Let's connect Grant Adlam Now can you imagine the power of the KZN Masterclass We linked this back to been a KZN Top Business Gurus, to been a specialist. Now make use of KZN Top Business Press room The content The webinar The YouTube The blog The articles The network of our Business Community Set up an appointment and let's expanded on the KZN Masterclass and it and how ultimately how this all links back to dynamics of the KZN Top Business & Leaders Portfolio